To have a Brand is to create a name, symbol or design that identifies and differentiate a product from other products. After you have defined your brand MO2 helps in projecting your idea or image to your consumers. We create long-term plan for the development of a successful brand in order to achieve specific goals

Midnight Oxygen will help you getting a great brand image by using the following tactics:

  • Getting a great logo
  • Writing down your brand messaging.
  • Integrating your brand.
  • Creating a “voice” for your company that reflects your brand. This voice should be applied to all written communication and incorporated in the visual imagery of all materials, online and off. Is your brand friendly? Be conversational. Is it ritzy? Be more formal. You get the gist.
  • Developing a tagline.
  • Designing templates and create brand standards for your marketing materials. Use the same color scheme, logo placement, look and feel throughout. You don’t need to be fancy, just consistent.
  • Being consistent. This tip involves all the above and is the most important tip on this list. If you can’t do this, your attempts at establishing a brand will fail.